Smart Solutions for Complex Shopping Spaces
GrowSpace provides navigation solutions not only for exhibitions but also for complex indoor spaces such as COEX, Hyundai Department Store Trade Center Duty-Free Shop, and Incheon Airport Hyundai Department Store Duty-Free Shop. By leveraging various technologies, GrowSpace has set a new standard for space management and improved visitor experiences. It has achieved significant results by enhancing both shopping mall operational efficiency and visitor satisfaction.
Key Challenges in Shopping Malls
1. Difficulty in Navigating Complex Store Layouts
Visitors often struggled to locate desired stores, resulting in wasted time during their visit.
2. Lack of Space Management and Data
Operational teams faced challenges in tracking store locations, customer movement paths, and congestion in real-time.
3. Limited Visitor Experience
The lack of efficient route guidance and store navigation support negatively impacted visitor satisfaction.
GrowSpace’s Tailored Shopping Mall Solutions
1) Shopping Mall Map Creation Solution
GrowSpace supported easy store layout design using drag-and-drop functionality and template storage features. 2D and 3D visualization allowed for intuitive understanding of shopping spaces, enabling the operational team to quickly and efficiently prepare the stores.
2) Integrated Space Management Solution
GrowSpace allowed seamless integration of internal and external spaces on a single platform. It provided features to easily grasp complex shopping mall structures and manage all space data in real-time.
3) Real-Time Map Editing and Sharing
Whenever store locations changed or new promotional spaces were added, GrowSpace enabled real-time map updates and immediate sharing of the latest information with visitors and operational teams.
4) Visitor Route Optimization Solution
GrowSpace provided optimal routes based on visitors’ current locations and destinations, improving access to key stores, reducing congestion within the mall, and significantly enhancing the visitor experience.
5) Data Analysis and Visualization Dashboard
GrowSpace analyzed visitor movement data and popular store information to help operational teams efficiently allocate resources. This data was also utilized for future shopping mall operational strategies.
Implementation Results and Achievements
Improved Visitor Experience
GrowSpace’s user-friendly shopping mall maps and optimized route guidance significantly enhanced visitor satisfaction.
Increased Operational Efficiency
Real-time map editing and sharing greatly improved the speed of communication among operational teams. Integrated space data management reduced redundant tasks, shortening preparation time.
Data-Driven Decision-Making Support
GrowSpace analyzed visitor movement paths and popular stores, helping operational teams efficiently allocate resources and plan future strategies.
GrowSpace Driving Successful Changes in Shopping Malls
GrowSpace successfully addressed complex space structure and management challenges in shopping malls, delivering high satisfaction to both visitors and operational teams. With real-time map editing and data analysis features, shopping malls achieved smarter space management and enhanced customer experiences. GrowSpace continues to provide innovative solutions in shopping malls and space management fields, driving further advancements.